JTI began its journey in Romania in 1993 as the first multinational tobacco company to establish local operations.
Sobranie, Romania’s leading premium brand
Factory powering our manufacturing operations in Romania
Employees shaping our success across Romania
Romania is an important market for JTI, a major European production base and home to one of JTI’s global IT hubs, in Bucharest.
Our renowned portfolio includes global heritage brands, as well as heated tobacco and heated nicotine sticks without tobacco.
8 October 2025
JTI launches Ploom AURA in Romania
22 January 2025
8 October 2024
Technology and tobacco: JTI has established a global IT hub in Romania
25 January 2024
9 October 2023
28 September 2023
2 August 2023
8 May 2023
1 February 2023
12 May 2022
12 May 2022
14 March 2022
JTI Romania, awarded by the Ministry of Foreign Affairs of Japan
25 January 2022
30 September 2021
28 July 2021
17 June 2021
11 June 2021
31 March 2021
28 January 2021
8 November 2020
7 August 2020
19 July 2020
3 March 2020
28 November 2019
17 September 2019
17 September 2019
19 June 2019
JTI Romania extends the distribution of electronic cigarette
7 June 2019
3 May 2019
20 March 2019
Border Police endowed with new State-of-the-Art equipment for combating cigarette smuggling
18 February 2019
17 February 2019
JTI Scholarships for Journalists, at their 20-year anniversary
7 January 2019
15 July 2018
31 May 2018
16 March 2018
1 November 2017
25 October 2017
28 August 2017
The dogs from the customs points shall start an intensive training program
27 March 2017
2 March 2017
11 May 2015
2 April 2015
12 March 2015
9 March 2015
22 February 2015
JTI destroys smuggled cigarettes and tobacco amounting to approximately EUR 2 million
9 December 2010
GDPR information notice for individuals/representatives of institutions or authorities/representatives of legal entities
Whistleblowers in the public interest
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